Entertainment
Why Jordan Brand Is Using a ‘Space Jam’ Docuseries to Launch “Jordan TV”
CRAYON summary
The Hollywood Reporter reports that Nike-owned Jordan Brand is launching "Jordan TV" with a "Space Jam" docuseries titled "Beyond the Jam," which will appear on YouTube. According to the outlet, the brand plans to use its Jordan TV platforms to roll out content built around its products and around Michael Jordan himself.
Based on The Hollywood Reporter's report - only one outlet has covered this so far. Read the original.▲ Sign in to vote stories up
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Why Jordan Brand Is Using a ‘Space Jam’ Docuseries to Launch “Jordan TV”
The Nike-owned brand is planning to use its Jordan TV platforms to roll out content built around its products, and Michael Jordan himself.
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