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$970 million Pacsun CEO says Gen Alpha and Gen Z are ‘greatly misunderstood’—so she made a board of 13- to 22-year-olds to give her advice

Photo: Fortune
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Fortune reports that Brieane Olson, CEO of Pacsun, says Gen Alpha and Gen Z are "greatly misunderstood" and has created a board of 13- to 22-year-olds to advise her. According to Fortune, Olson argues that leaders will "get a much better return" if they listen to these generations instead of writing them off. The headline describes Pacsun as a $970 million company.

Based on Fortune's report - only one outlet has covered this so far. Read the original.
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Chronological.

  1. Fortune FIRST 45m ago $970 million Pacsun CEO says Gen Alpha and Gen Z are ‘greatly misunderstood’—so she made a board of 13- to 22-year-olds to give her advice

    Brieane Olson, the CEO of Pacsun, says leaders will get a “get a much better return” if they listen to Gen Z and Gen Alpha instead of writing them off.

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