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Netflix Is Giving More Films Longer Theatrical Runs. Will Theater Chains Play Along?
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Forbes reports that Netflix is rethinking its theatrical release strategy and giving more of its films longer runs in theaters. According to Forbes, movie chains have passed on "The Further Mis-Adventures of Cliff Booth," while "Narnia" is getting a longer theatrical run before it streams, and the piece asks whether theater chains will go along with Netflix's approach.
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Netflix Is Giving More Films Longer Theatrical Runs. Will Theater Chains Play Along?
Netflix is rethinking its theatrical release strategy as movie chains pass on 'The Further Mis-Adventures of Cliff Booth' and 'Narnia' gets a longer run before streaming.
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