Entertainment first reported 45m ago by Deadline · updated 36m ago

ITV Cutting $40M From Media & Entertainment Budget Due To Weak Advertising Market

▲ Sign in to vote stories up

Coverage 1 source · 1 report

Chronological — read the same story from every side and decide for yourself.

Deadline FIRST 45m ago ITV Cutting $40M From Media & Entertainment Budget Due To Weak Advertising Market
With “weaker demand for advertising” in Q4, ITV has identified £30M ($40M) worth of cost savings from its networks division, which will soon be sold to Sky. Total Advertising Revenue is set to drop 5-10% in Q4 and 2-3% for full year 2026, ITV said today in its Q3 trading update. The network is therefore […]