CRAYON
Every story · every side  ·  est. 1995
Science first reported 44m ago by New Scientist · updated 41m ago

Why we buy: 5 thinking errors companies exploit to make you shop

Photo: New Scientist
CRAYON summary

New Scientist columnist David Robson examines the psychology behind the impulse to buy things ahead of Black Friday. The column outlines five thinking errors that, it argues, marketers exploit to push people to make purchases.

Based on New Scientist's report - only one outlet has covered this so far. Read the original.
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Chronological.

  1. New Scientist FIRST 44m ago Why we buy: 5 thinking errors companies exploit to make you shop

    As we near Black Friday, columnist David Robson explores the psychology behind our impulse to buy things – and how marketers take advantage of our brains to push us to purchase

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